The Los Angeles County Medical Examiner later confirmed that “the investigation is still ongoing and there is limited information available.” However, “death was pronounced at 09:45 hours on Sept. 20, 2026, by responding paramedics. The Santa Monica Police Department is the investigating law enforcement agency.”
On Sunday, Page Six confirmed that Presley had died at an undisclosed rehab center. He was 27.
Following news of his tragic death, the Gerber-Crawford family asked for “privacy during this very difficult and painful time.”
Presley followed in his mom and sister Kaia Gerber’s footsteps when he signed with IMG Models at just 15. He made his runway debut a year later at the Moschino resort show in Los Angeles.
However, it was at that time that he also began struggling with substance abuse and mental health.
16 At the time of his death, Presley (seen here in 2018 with mom Cindy Crawford and dad Rande Gerber) had been living in a rehab center.Dave Benett/Getty Images
16 He was supposedly living with multiple people in a property within the grounds of a rehab center.presleygerber/Instagram
At the age of 19, he was arrested for DUI after being pulled over for speeding in Beverly Hills, California, in December 2018.
He reportedly smelled of alcohol and failed a field sobriety test at the scene.
“Presley Gerber was arrested and released on his own recognizance and no bail was posted,” his attorney, Scott Spindel, told us.
“Presley Gerber has no criminal record and has never been arrested. Presley Gerber takes this very seriously and is taking the steps necessary to address the allegations.”
16 The medical examiner’s office confirmed he was pronounced ᴅᴇᴀᴅ at the scene.Presley Gerber / Instagram
16 His parents, Rande Gerber and Cindy Crawford, asked for privacy as they mourn their only son.Chris Orwig for We Are ENOUGH
He pleaded no contest to the misdemeanor charge and was sentenced to three years of probation, community service and a DUI program.
In 2020, Presley shocked fans and his family alike when he debuted a “misunderstood” tattoo on his right cheek.
Amid criticism, he said in an Instagram Live, “If I thought this was going to ruin my face or I didn’t want this, I wouldn’t have done it. I think that’s a pretty obvious thing.”
“It says misunderstood, because that’s how I felt my entire life,” he added.
16 Presley had been open about his struggles with addiction.Presley Gerber / Instagram
16 He got a “misunderstood” tattoo on his face in 2020, which he later removed.Jon Boy Tattoo/Instagram
However, he seemed to regret the decision soon after and underwent laser treatment to remove the ink a year later.
By 2023, the investor opened up about his struggles with mental health, specifically noting that he wanted to help others who were in the same boat.
“I’ve seen a lot of stuff and I’ve learned a lot of things,” he said on an episode of the “Studio 22” podcast.
“What I hope I can do is have made the mistakes for other people, so they don’t have to make the same mistakes that I made.”
16 Presley was signed as a model at the age of 15.Cindy Crawford / Instagram
16 He followed in the footsteps of his mom and sister Kaia Gerber (all four seen here in 2007).MediaPunch / BACKGRID
He later added, “Having struggled with mental health, depression and some other things that come along with that, I think that whether I help one person or a hundred people get out of that place that I was in at one point in my life, that’s all I need to do.”
Presley also insisted that he’d spent “a lot” of time in therapy trying to “look into myself“ over the years.
“That’s really what I want to do: help people, whether you’re depressed, you’re struggling with something that is having a negative effect on your body. I mean it could be anything, and there’s no judgment.”
In December 2025, Presley revealed he was suffering from prescription medication dependency after seeing over 15 different psychiatrists who allegedly heavily medicated him without giving him a structured recovery plan.
16 Presley was arrested for DUI in 2019.Media Punch/INSTARimages.com
16 He declared to be sober by 2025.cindycrawford/Instagram
That same month, he confirmed he was five months sober from alcohol, noting his last drink was in July 2025.
His 25-year-old sister, Kaia, opened up about how his addiction had affected their family despite their parents keeping their lives “very, very private and didn’t share anything.”
“We have this absolute teacher, my brother, who says, ‘I’m gonna be very human for everyone.’ There’s only so much you can hide from the world,” she told Vogue in an August 2026 interview.
“And trying to put a lid on something just makes the person feel like you’re ashamed of them,” she added.
16 His sister, Kaia, praised him for his openness in a recent interview.Jennifer Graylock/INSTARimages.com
16 “We have this absolute teacher, my brother, who says, ‘I’m gonna be very human for everyone.’ There’s only so much you can hide from the world,” she told Vogue in an August 2026 interview.Vince Flores/startrakspH๏τo.com
Kaia also noted that “when something like that happens in a family, it kind of levels everyone,” adding that she had to “self-identify as the easy [child] and never wanted to ask for help.”
“Because it felt like too much to have two children who were needing,” she explained.
Before his untimely death, Presley — who was last seen publicly with his parents in June — talked about the unusual ways he was trying to beat his addiction.
Taking to Instagram in March, he shared footage of himself at a wellness clinic in Cancún, Mexico, where he took part in a ritual and prayer.
“Pre ibogaine flood dose – quiet moment before everything changed,” he captioned the video. “I was absolutely terrified, and I knew I would be again if I ever had to face something like this (helps to not go into the situations you do that get ya there but that’s life sometimes.) (my mantras were love yourself and lis gotta be the last time for this reason.
16 In March 2026, Presley shared a video of himself getting an unusual treatment to beat his addictions.Presley Gerber / Instagram
16 He prayed that it would be “the last time” he would have to come back to the center.Freddie Baez/startrakspH๏τo.com